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Most Recent Articles

Sprint! Take goal setting in language learning to the next level

What comes to mind when I say the words "goal setting"? Is it: a) Yes! I'm there! b) I never bother c) I know it's important, but... I've known people who fall into all three camps. Some people seem to have a natural ability to set goals and stick to them. Others just get started and don't bother with goals. But when it comes to language learning in particular, I suspect there's a fairly large number of people who fall into the last category. I'm a classic [more]

Touring the UK/Ireland and encouraging language learners: Fi3M on the road

Touring the UK/Ireland and encouraging language learners: Fi3M on the road Time for a travel update! After launching the book in Texas, my girlfriend and I flew to the UK to start the first leg of our book tour. I've been in London before, but this was the first time I was to ever venture outside of London. We've been touring the country, meeting people, encouraging aspiring language learners, running into old friends, speaking various languages with other learners and discovering the country next to the one I grew up in, that I [more]

9 Reasons You’re Hitting Language Learning Walls (& How to Break Through Them to Finally Become Fluent)

9 Reasons You’re Hitting Language Learning Walls (& How to Break Through Them to Finally Become Fluent)It’s the feeling of stagnation, like sitting around and waiting for something to happen because you know you’ve been putting in the work. It’s what happens when you feel a huge rush of demotivation because you’re really tired of studying this language every single day and not seeing much of a return for it. Benny Lewis has definitely hit them before and so have thousands of other language learners. BRICK WALLS. At the end of the day, some get through them and some [more]

Ridiculous translation blunders that cost millions of dollars (and why you should learn a language for better business)

Ridiculous translation blunders that cost millions of dollars (and why you should learn a language for better business)In the 1960’s, Pepsi took its “Come Alive With the Pepsi Generation” slogan to China, which was not well very well received. The reason? In Chinese, this translates to “Pepsi brings your relatives back from the dead.” Clairol and Canadian Mist’s German Blunder Canadian Mist, a brand of whiskey, failed in German markets because “Mist” in German means “manure.” The same happened to Clairol when it attempted to sell a curling iron called the “Mist stick” to German markets. Who wants to put [more]

4 language learning revelations from a Ms. World contestant

4 language learning revelations from a Ms. World contestantKaren who runs Immersia offers these words of encouragement - I love seeing the same realizations from such a wide range of people, and am happy to share hers with you today, especially since she has such an interesting and different background. Over to you Karen: --------- I was born in the Ukraine and my mother tongue is Russian. In school I learned German for 5 years. When I was 15 I immigrated to Israel, and learned Hebrew in an "Ulpan" (a [more]

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